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	<title>Ben Behrouzi Blog &#187; reply.com</title>
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	<link>http://www.benbehrouzi.org</link>
	<description>This Is The Personal Blog of Behnam Behrouzi</description>
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		<title>Reply.com Files S1 to $60 Million IPO in 2010</title>
		<link>http://www.benbehrouzi.org/2010/02/22/reply-com-files-ipo/</link>
		<comments>http://www.benbehrouzi.org/2010/02/22/reply-com-files-ipo/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 15:44:44 +0000</pubDate>
		<dc:creator>Ben Behrouzi</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[reply.com]]></category>
		<category><![CDATA[ben behrouzi]]></category>
		<category><![CDATA[enhanced clicks]]></category>
		<category><![CDATA[IPO]]></category>
		<category><![CDATA[john truchard]]></category>
		<category><![CDATA[payam zamani]]></category>
		<category><![CDATA[reply!]]></category>

		<guid isPermaLink="false">http://www.benbehrouzi.org/?p=655</guid>
		<description><![CDATA[I&#8217;m excited to announce that about 3AM PST this morning Reply.com successfully filed for its much anticipated 2010 IPO.

SAN RAMON, CA – February 22, 2010 – Reply! Inc. today announced that it has filed a registration statement on Form S-1 with the Securities and Exchange Commission for a proposed initial public offering of its common [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2010%2F02%2F22%2Freply-com-files-ipo%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2010%2F02%2F22%2Freply-com-files-ipo%2F" height="61" width="51" /></a></div><p>I&#8217;m excited to announce that about 3AM PST this morning <a href="http://www.benbehrouzi.org/benbehrouzi-companies/replycom/">Reply.com</a> successfully filed for its much anticipated 2010 IPO.</p>
<p><a href="http://www.benbehrouzi.org/wp-content/uploads/2009/09/replycom-marketplace.jpg"><img class="size-full wp-image-512" title="replycom-marketplace" src="http://www.benbehrouzi.org/wp-content/uploads/2009/09/replycom-marketplace.jpg" alt="" width="182" height="65" /></a></p>
<p><strong>SAN RAMON, CA – February 22, 2010</strong> – Reply! Inc. today announced that it has filed a registration statement on Form S-1 with the Securities and Exchange Commission for a proposed initial public offering of its common stock.</p>
<p>Jefferies &amp; Company, Inc. and Piper Jaffray &amp; Co. will act as joint book-running managers for the offering with Needham &amp; Company, LLC and ThinkEquity LLC acting as co-managers. The shares of common stock to be sold in this offering are proposed to be sold by Reply! and certain of Reply!’s stockholders.  The number of shares to be sold in the proposed offering and the offering price have not yet been determined.</p>
<p>A registration statement relating to these securities has been filed with the Securities and Exchange Commission but has not yet become effective. These securities may not be sold, nor may offers to buy be accepted, prior to the time the registration statement becomes effective. This release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities, in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.</p>
<p>The offering will be made only by means of a prospectus. A written preliminary prospectus related to the offering may be obtained, when available, from the prospectus department of:</p>
<ul>
<li>Jefferies &amp; Company, Inc., Equity Syndicate Middle Office, Attn: Stephen M. Ficara, 520 Madison Avenue, 12th Floor, New York, NY 10022 (telephone: 212-284-3418/email: sficara@jefferies.com); or</li>
<li>Piper Jaffray &amp; Co., Prospectus Department, 800 Nicollet Mall, Suite 800, Minneapolis, MN, 55402 (telephone: 800-747-3924/email: prospectus@pjc.com).</li>
</ul>
<p><strong>About Reply! Inc.</strong></p>
<p>Reply.com operates a proprietary auction marketplace that enables advertisers to acquire locally-targeted and category-specific customer prospects on a cost-per-Enhanced Click™ or cost-per-lead basis. By eliminating the need for advertisers to develop and maintain complex, expensive online marketing infrastructures and teams of experts to source online consumer traffic from many different channels, Reply.com simplifies online locally-targeted marketing for businesses of all sizes.</p>
<p><strong>Coverage :</strong></p>
<p>TechCrunch -<a href="http://techcrunch.com/2010/02/22/reply-com-files-ipo/"> Reply.com Files For $60 Million IPO</a></p>

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		<title>Reply.com Continues Growing at Unprecedented Rate</title>
		<link>http://www.benbehrouzi.org/2009/09/04/replycom-marketplace-growt/</link>
		<comments>http://www.benbehrouzi.org/2009/09/04/replycom-marketplace-growt/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 14:01:42 +0000</pubDate>
		<dc:creator>Ben Behrouzi</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[reply.com]]></category>
		<category><![CDATA[enhanced clicks]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[lead marketplace]]></category>
		<category><![CDATA[reply inc]]></category>
		<category><![CDATA[reply leads]]></category>
		<category><![CDATA[reply!]]></category>
		<category><![CDATA[reply.com founder]]></category>
		<category><![CDATA[reply.com news]]></category>
		<category><![CDATA[reply.com reviews]]></category>

		<guid isPermaLink="false">http://www.benbehrouzi.org/?p=507</guid>
		<description><![CDATA[Reply.com lifts Beta off its locally-targeted online marketing platform as it posts enhanced features and significant profits.  In the face of a struggling economy, Reply.com has posted over 50 percent revenue growth in the Automotive and Real Estate categories and significant profits over the last several quarters.
Since its founding in 2001, Reply! has been a [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2009%2F09%2F04%2Freplycom-marketplace-growt%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2009%2F09%2F04%2Freplycom-marketplace-growt%2F" height="61" width="51" /></a></div><p><a href="http://www.benbehrouzi.org/2009/04/08/replycom-san-francisco-business-times/">Reply.com</a> lifts Beta off its locally-targeted online marketing platform as it posts enhanced features and significant profits.  In the face of a struggling economy, Reply.com has posted over 50 percent revenue growth in the Automotive and Real Estate categories and significant profits over the last several quarters.</p>
<div id="attachment_515" class="wp-caption alignleft" style="width: 210px"><img class="size-full wp-image-515" title="replycom-homepage" src="http://www.benbehrouzi.org/wp-content/uploads/2009/09/replycom-homepage.jpg" alt="Reply! Homepage" width="200" height="125" /><p class="wp-caption-text">Reply! Homepage</p></div>
<p>Since its founding in 2001, <a href="http://www.entrepreneur.com/magazine/entrepreneur/2004/november/73112-5.html">Reply!</a> has been a leader in pioneering locally targeted online marketing, including lead generation, in Real Estate, Automotive, Lending and Home Improvement, driving multi-million annual revenues and profits.  Its Enhanced Click(TM) and Per-Lead Marketplace combined with its state of the art technology infrastructure have led to rapid category deployment, precision live auction bidding and significant recent growth.</p>
<p><a href="http://www.benbehrouzi.org/benbehrouzi-companies/">Reply.com</a> eliminates the need for complex and expensive online marketing infrastructures and empowers businesses with the ability to purchase category specific Clicks and Leads from their local area as easy as purchasing raw clicks from Google.</p>
<p>To learn more about the Reply! Marketplace and setup an account for your business, visit <a href="http://www.reply.com">www.reply.com</a></p>

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		<slash:comments>3</slash:comments>
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		<title>Reply.com Featured in San Francisco Business Times.</title>
		<link>http://www.benbehrouzi.org/2009/04/08/replycom-san-francisco-business-times/</link>
		<comments>http://www.benbehrouzi.org/2009/04/08/replycom-san-francisco-business-times/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 19:55:49 +0000</pubDate>
		<dc:creator>Ben Behrouzi</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[reply.com]]></category>
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		<category><![CDATA[reply.com founder]]></category>
		<category><![CDATA[reply.com news]]></category>
		<category><![CDATA[reply.com reviews]]></category>

		<guid isPermaLink="false">http://benbehrouzi.org/?p=268</guid>
		<description><![CDATA[San Francisco Business Times :  &#8220;Reply.com&#8217;s online sales lead system tallies big growth&#8221;
As a founder and former CTO and Chief of Product of Reply!, it was great to see Reply! featured in the San Francisco Business Times today.  Reply! was founded in June of 2001 by Payam Zamani, Myself and John Truchard and is a [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2009%2F04%2F08%2Freplycom-san-francisco-business-times%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.benbehrouzi.org%2F2009%2F04%2F08%2Freplycom-san-francisco-business-times%2F" height="61" width="51" /></a></div><h2><strong>San Francisco Business Times :  <span style="font-weight:normal;">&#8220;Reply.com&#8217;s online sales lead system tallies big growth&#8221;</span></strong></h2>
<p>As a founder and former <a href="http://benbehrouzi.org/benbehrouzi/">CTO and Chief of Product of Reply!</a>, it was great to see Reply! featured in the <a href="http://sanfrancisco.bizjournals.com/sanfrancisco/stories/2009/04/06/story11.html?b=1238990400^1805342">San Francisco Business Times today</a>.  Reply! was founded in June of 2001 by Payam Zamani, Myself and John Truchard and is a product of now nearly 8 years of creativity, talent and production.  Since then Reply! has been on a relentless mission in pioneering the migration from CPC (cost per click) marketing to CPL (cost per lead) marketing for </p>
<p><img class="size-full wp-image-271 alignleft" title="business-times" src="http://benbehrouzi.files.wordpress.com/2009/04/business-times.gif" alt="business-times" width="300" height="60" /></p>
<p>advertisers in real estate, lending, home Improvement and other industries.  The article highlighted some of the company&#8217;s great growth and great advancements that are being offered to the lead generation space.</p>
<p><strong>Here are some excerpts :</strong></p>
<p>&#8220;Zamani says in seven months that despite the hardship hitting his two main verticals, the system has helped grow his business at Reply to the point where he expects to have $40 million in revenue in 2009, versus $24 million in 2008. As a result, Reply has hired 30 people since December, bringing its total headcount to about 100.&#8221;</p>
<p>“It gives you a tremendous amount of flexibility in what you need to do to make yourself successful,” said Fenster, who admits to keeping Reply a secret so competitors won’t drive prices up.&#8221;</p>
<p>&#8220;Sharon Wienbar, managing director of Scale Venture Partners and a member of Reply’s board of directors, said the company is “nicely profitable.”</p>
<p><a href="http://sanfrancisco.bizjournals.com/sanfrancisco/stories/2009/04/06/story11.html?b=1238990400^1805342"><strong>Read More on the Reply San Francisco Business Times Article Here&#8230;</strong></a></p>

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		<title>Ben Behrouzi &amp; The Most Fashionable Rumors Online</title>
		<link>http://www.benbehrouzi.org/2009/03/12/ben-behrouzi-the-rumors/</link>
		<comments>http://www.benbehrouzi.org/2009/03/12/ben-behrouzi-the-rumors/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 05:25:10 +0000</pubDate>
		<dc:creator>Ben Behrouzi</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[ben behrouzi]]></category>
		<category><![CDATA[ben behrouzi defamation]]></category>
		<category><![CDATA[ben behrouzi leapfish]]></category>
		<category><![CDATA[ben behrouzi rumors]]></category>
		<category><![CDATA[blogger rumors]]></category>
		<category><![CDATA[leapfish]]></category>
		<category><![CDATA[leapfishcom]]></category>
		<category><![CDATA[reply inc]]></category>
		<category><![CDATA[reply.com]]></category>
		<category><![CDATA[steve jobs attack]]></category>
		<category><![CDATA[steve jobs rumors]]></category>
		<category><![CDATA[techcrunch rumors]]></category>

		<guid isPermaLink="false">http://benbehrouzi.org/?p=238</guid>
		<description><![CDATA[
Hi, I&#8217;m Ben Behrouzi, and you should probably get the popcorn right now.  And don&#8217;t forget the butter.  Below are the most recent and most fashionable rumors about me online.  I try to update the list as frequently as possible but I may be a bit behind, so I do apologize in advance.
As you may already know its [...]]]></description>
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<p class="MsoNormal">Hi, I&#8217;m <a href="http://www.facebook.com/benbehrouzi">Ben Behrouzi</a>, and you should probably get the popcorn right now.  And don&#8217;t forget the butter.  Below are the most recent and most fashionable rumors about me online.  I try to update the list as frequently as possible but I may be a bit behind, so I do apologize in advance.</p>
<p class="MsoNormal">As you may already know its a brave new world out there with web 2.0.  Not only has web 2.0 given life to constructive user generated content, which is why we Love it by the way, but it has also given life to anyone with a keyboard with a lot of free time on their hands aiming to get some darn good old fashioned attention.  Here are some examples :</p>
<p class="MsoNormal"><strong>Google Sucks.</strong> Do a Google on &#8220;Google Sucks&#8221; and you&#8217;ll find all sorts of neat &#8220;journalism&#8221; and goodies.  So does Google suck?  I don&#8217;t think so.  Should you stop using Google?  This ones a tough one, moving on…</p>
<p class="MsoNormal"><strong><img class="alignright size-medium wp-image-128" title="steve-jobs-heart-attack" src="http://benbehrouzi.files.wordpress.com/2009/02/steve-jobs-heart-attack.jpg?w=300" alt="steve-jobs-heart-attack" width="180" height="123" />Steve Jobs Heart Attack Rumor.</strong> Just recently someone special posted that Steve Jobs had a heart attack.  As a result Apple took a 10% stock price plunge that day&#8230;  So did he really have a heart attack?  No.  Did he have an anxiety attack?  No.  Was there any uncomfortably in the chest area?  No.  How about after the stock plunge?  Probably.  Where is the trigger happy guy with the keyboard now?  Probably in timeout.</p>
<p class="MsoNormal">So what’s the point?  The point is, as in the real world, the Internet has the tabloids, TMZ and bums too.  Enjoy…</p>
<p class="MsoNormal">
<h2><strong><a href="http://benbehrouzi.org/benbehrouzi/">Ben Behrouzi</a></strong><strong> And The Most Fashionable Rumors Online</strong></h2>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 1 :  Ben Behrouzi Was Fired From One of The Companies he Co-Founded, Reply! (Reply.com)</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal">Nothing like the scent of lies and propaganda in the morning.</p>
<p class="MsoNormal"><strong>False.</strong> I co-founded <a href="http://www.benbehrouzi.org/benbehrouzi-companies/">Reply!</a> at the age of 20 and lead the development of technology and products over the course of 6 years.  As scheduled, I phased out of operations at the close of 2006 to expand from lead generation and build new Internet Companies.  I remain as one of the largest shareholders and supporters of my company.  Unfortunately, I have been the recipient of a substantial number of ongoing smears since I left.</p>
<p class="MsoNormal">The individual that was the “source” of this rumor was fired a long time ago before I left for use and abuse of alcohol on the job.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 2 :  Ben Behrouzi is a Bully and Dislikes Bloggers</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False</strong>.  I love bloggers.  In fact one of our divisions, <a href="http://www.ihype.com">iHype.com</a>, pays bloggers to write about new products and services online.  What I do despise are blog<a href="http://www.benbehrouzi.org/2009/02/27/rumor-mongering-the-mob-and-web-20’s-ugly-side/">mobsters</a> and those that use blogs as a means to bully others.  <strong>“Freeze! Or I’ll Blog About You”</strong> is the juvenile threat that comes to mind while they hide behind the banner of “We are exercising our free speech rights”.  Actually you’re committing defamation.</p>
<p class="MsoNormal">Here some of the top blog mobster personas documented by our expert friend in defamation law :  <a href="http://www.cybertriallawyer.com/defamation-lawyers">http://www.cybertriallawyer.com/defamation-lawyers</a></p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 3 :  Ben Behrouzi Regretfully Left an Ugly Voicemail</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal">With regret, the voicemail is true.  I was 22 or 23 with an immense amount of pressure from bankers, investors and our operations, and probably too much testosterone.  However, the context is false.</p>
<p class="MsoNormal">Rogue engineers and blog mobsters alike tend to tell you only a fraction of the story.  The engineer in that call had intoxicated himself with alcohol on the job, sabotaged the live production environment, stolen $200k in tech equipment and never returned a call from his 4 managers.  After 2 kind calls from me and the local authorities at his home, he finally responded to my angry message.</p>
<p class="MsoNormal">Nevertheless, I apologized to him when we recovered the equipment and went so far as helping him enroll into AA with a chance at rehire if he were to demonstrate recovery.  2 &#8211; 3 years later he went on a smearing campaign against me even though I was arguably the most helpful employer and friend he had in the work world.  About 1 year ago this young genius level systems engineer died from liver failure due to alcohol abuse.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 4 :  Ben Behrouzi Sued a Blogger to Stop His Free Speech</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False</strong>.  We sued not a blogger, but a single individual, who was seriously defaming our company to get attention for himself.  This individual began by calling our products a scam and by defaming me personally on his websites.  Every email I sent him to understand why he was attacking us was posted online with a spin to gain more and more attention.  He went so far as accusing our firm of having posted disgusting messages online about him.  I worked to get us on a phone call, our legal team worked to engage him in a dialog, all to no avail.  He continued to portray himself as a victim while attacking our company and people simultaneously.  I was left no option but to sue.  The case was reviewed by both lawyers, the individual’s response was heard and without getting into the details of the settlement, the individual posted a letter of retraction.</p>
<p class="MsoNormal">Take a look at a different case and the reality of this problem facing the legal system :  <a href="http://www.usatoday.com/news/nation/2006-10-10-internet-defamation-case_x.htm">http://www.usatoday.com/news/nation/2006-10-10-internet-defamation-case_x.htm</a></p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 5 :  Ben Behrouzi is Against Free Speec</strong></span><span style="color:#ff0000;">h</span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False</strong>.  Actually, I am a strong proponent of responsible free speech, but I am against the hijacking of this great right to attack others via blogs.  I’ve been attacked, harassed, stalked, threatened and much more all over the Internet under the banner of &#8220;Free Speech.&#8221;</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 6 :  Ben Behrouzi Has Sex With His Mother and Has a Sexual Fascination For Small Monkeys.</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False.</strong> I know its crazy, but believe it or not somebody has posted this accusation online.  Can anyone say <a href="http://en.wikipedia.org/wiki/Freudian_slip">Freudian slip</a>?</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 7 :  Ben Behrouzi is a Spammer And Supports Shill Comments Online</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False. </strong>We don&#8217;t tolerate SPAM and just because an employee enjoys and supports where they work and communicates those feelings online does not mean a company promotes SPAM or shill comments.<strong> </strong>But we’ve put in some serious measures for these ridiculous critics.  Every single day we beat the sales force with bamboo sticks and have them listen to very depressing music so that they never write anything positive about where they work.  Ever.  Sometimes we do get a fast and loose one, but we stick them in the basement with a red stapler almost immediately.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 8 :  Ben Behrouzi is a Meany.</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal">If you are against the notion that owning a keyboard must precede with a license, then yes I’m a meany.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 9 :  Ben Behrouzi Engages in Cyber-squatting.</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False. </strong>But I have purchased domains that are of interest to me.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 10 :  Ben Behrouzi And Company are Greedy</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal">If by greedy we mean that our companies have produced hundreds of new jobs, killer health and dental benefits, given hundreds of thousands of dollars back to communities, hosted awesome ping pong tournaments all while building great services, then yes we are greedy.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 11 :  Ben Behrouzi Plays Ping Pong All Day Instead of Putting Investor Money to Work.</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>False.</strong> We play ping pong all day and all night.</p>
<p class="MsoNormal">
<p class="MsoNormal"><span style="color:#ff0000;"><strong>Rumor # 12 :  Ben Behrouzi And Company Are in The Business of Click Fraud.</strong></span></p>
<p class="MsoNormal">
<p class="MsoNormal"><strong>“A click click here, a click click there, here a click, there a click, everywhere a click click.”</strong> This is our motto and in fact this is what we chant at Monday morning meetings every week.  And actually, we are thinking of releasing a Christmas CD this year!  We’re very excited.</p>
<p class="MsoNormal">
<p class="MsoNormal">When you have a large sale force, sometimes you get some loose canons.  But in no way shape or form does the act of one individual suggest that the entire company supports, endorses and promotes such silly activity.  But there is no point for the tabloids to point that out, it wouldn’t sell!  <em>Sing with me..</em></p>
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